Blitz, a GES company, today announced a strategic alliance with Glisser, the award-winning audience engagement and event analytics platform.

Glisser, based in London and New York, and Blitz, the technical event production arm of global events company GES, will collaborate on delivering a world-class audience participation and engagement solution to the extensive Blitz client base.

Blitz has a longstanding reputation for technical innovation and has already successfully deployed Glisser’s complete audience participation platform – including live slide sharing, integrated live polling, audience Q&A, and social media walls – for a number of high profile customers. This agreement will see Glisser’s audience engagement and analytics solution delivered and managed by Blitz’s in-house team of technical experts.

Mike Piddock, Glisser’s founder and CEO, commented, “We’ve worked with the Blitz team at numerous events since we launched three years ago, and have always been impressed with both their professionalism and appreciation of the role of technology. It’s great to be able to cement those working relationships into something bigger and more strategic.”

Graham Pope, group commercial director, Blitz, added: “Our technical production experts are true ‘event tech’ pioneers and we are delighted to add Glisser’s impressive capabilities to our customer offer. Driving audience engagement is central to the ambitions of our clients and we are excited to work with a partner that will help us bring even more dynamism to the live event experience.”