Book for this breakout session now - limited space available


Places will be reserved on a first come first served basis.

  • Many small businesses marketing their B2B enterprises, encourage the recipients of their promotional messages to visit their company website.

  • More often than not, links included within a promotion take visitors to the company’s Homepage.

  • This is one of the ways that small businesses leak sales leads and ultimately, sales.

  • They don’t use dedicated landing page with content matching the subject covered in the promotion.

  • To ensure that your website functions as a sales engine for your business, you need to rectify this and the other basics of digital marketing that will be covered in this breakout session.

If you organise the marketing for your business, this session is for you.

To reserve your place on this break out session email christine@essa.uk.com


ESSA Conference Logo Final

Join ESSA, its members and industry friends to celebrate the success and achievements of the events and exhibition industry 2018!

ESSA Conference  Chairman's Ball and Awards Night   Ticket Prices  Book Now

You have registered for the Combined Ticket Option

- and have booked for both the Conference and the Chairman's Ball & ESSA Awards Night.

 

You have booked for the Chairman's Ball & ESSA Awards Night 2018.

 

 

Debra speakingDebra Searle, MVO, MBE

Professional adventurer, author, BBC presenter, and serial entrepreneur

Debra Searle MVO, MBE is a truly inspirational woman. A professional adventurer, author, BBC presenter and serial entrepreneur, Debra first hit the headlines when she set out to row across the Atlantic with her husband.  Unfortunately, he had to be rescued so Debra, a novice rower, continued alone and rowed 3000 miles from Tenerife to Barbados. It should have taken them six weeks but, to achieve her goal, Debra ended up spending 3 ½ months at sea alone, encountering 30' waves, sharks, and force 8 squalls in her 23 foot plywood boat.

Debra at finish line BarbadosDebra’s expeditions have included sailing around Antarctica, racing in the Monte Carlo Rally in a 1957 Alfa Romeo, various L’Etape du Tours, The Vogalonga in Venice, and becoming the first Briton to complete the gruelling Yukon River Quest with good friend Bruce Parry. She went on to lead a group of women known as The Sisterhood to a new World Record for Dragon Boating across the English Channel. This particular adventure created huge media interest in the UK due to a rather famous teammate – Kate Middleton, now the Duchess of Cambridge. In Spring 2015, Debra and her company combined her two passions for adventure and gender equality by organising and leading an all-female team on an expedition in the Arctic Circle.  She has also represented Great Britain at European and World Championship level in Dragon Boat Racing winning bronze, silver and gold medals.

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The Event Supplier and Services Association (ESSA) is a trade body representing the very best contractors and suppliers of goods and services to the UK’s thriving events industry.

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